I learned three critical lessons turning around orgs at Microsoft: 1. Team = Product. Whatever is wrong with a product stems from a problem with the team that produced it. This is equally true whether the “product” is an iPod, a cereal box, a major motion picture, or an international symposium. 2. Great work is easier than good work. Great products make markets. Great strategic thinking shifts careers. People spend too much time settling for something good, only to be passed by something great in a short period of time. Greatness creates its own priorities. 3. Great work comes from within. No amount of directing, browbeating, threatening or controlling will produce great work. Great work comes from an alignment between what the individual deeply desires, and what the situation needs. Management is the art of matching these two forces together – drawing out, and putting together. Throughout my career, I’ve concentrated on building great teamwork on great products as a consultant and a principal in many different organizations. I am now focused on using these skills and lessons to create, drive, and evangelize technology which enables large groups of people to make great decisions, and take great action - together. History Grew up at Microsoft 86-96. Seminal experiences included turning around the Visual C++ business, and growing the Microsoft Developer Network as General Manager. Co-founder and CTO of The NRG Group - Canada's only publicly traded incubator. COO of Manyone Networks. Director of the Environmental Information Coalition. Seven years consulting on executive teamwork, organizational design, and business strategy. Clients have included: Microsoft, Installshield, Maxis, Symantec, and Landmark Graphics. I've been lucky enough to have worked with some of the greatest thought leaders in human systems management including Gerry Weinberg, Barry Oshry, and Gifford Pinchot.