One of the few people who has been a leading advocate and evangelist on Open Standard Middleware - Most namely the DVB-MHP since its inception by the DVB Consortium in 2000 and its Commercial launch in 2002. Have somewhat of a feeling of unfinished business in this domain and look to see MHP as a mainstrem middleware for the benefit of the iTV industry and consumer alike. Now the IPTV fragmentation has messed it all up once again and MHP-IPTV or GEM-IPTV is even more relevant...but common sense and the Interactive TV business seem to be poles apart.